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Tiktok for Business

2021 Tiktok wanted to understand how gamers and streamers use their platform Worldwide. Newzoo consumer Insights was tasked with extensive research in APAC, EMEA, and LATAM. Together with Tiktok in China, we helped them design a new Digital Report for free on their platform and subscribers.  My team and I  used a mix of Tiktok's brand and Newzoo's brand illustrations, and this result is a patchwork of shapes, game illustrations, and data points contrasting with the large dots taken from Tiktok's logo.

Role Design Director/Newzoo 

Illustrations Luciana Bicalho / Wolf Ollins

Year 2021

Scope

Research
Visual design

Content Design Strategy

Data Visualization
Digital Report 

The details and data from some of the projects above are protected under Non-Disclosure Agreements.

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