Muchas Conteúdo que conecta
Muchas is a digital content marketing start-up launched in 2015 in São Paulo, Brazil. Founded by a female duo with different cultural backgrounds and firm belief in new feminism and women empowerment
Role
Client
Experience Director
Muchas Digital
Year
2015-2016
Muchas is the feminine Spanish word for “All and many.” The challenge
was combining solid visual references, as expressed by the iconic Frida Kahlo, and a bright colour scheme to create a balanced visual direction. As a result, a unique red palette was selected as the brand’s primary colour, paired with a dark blue to represent energy, perseverance, connection, and togetherness. As secondary the yellow complete the young visual of the brand.
Web & Mobile
The website is simple and dynamic and it is an overview of services and clients of the agency.
The illustrations gives it a final and friendly touch